As the year draws to a close, we’ve taken a moment to step back and reflect on some truly fabulous floral highlights. From extolling our love of flowers all around the globe to creating designs for some seriously glitzy events, it’s been a busy and flower-filled year for Team McQueens. We can’t wait to share more adventures with you in 2019, but let’s cast an eye back over the past 12 months…
McQueens Flower School 20th Anniversary
We kicked off the year with a rather special birthday! McQueens Flower School celebrated 20 years as a leading centre for those looking to pursue their floral passion. Based at McQueens HQ in Bethnal Green, the school has experienced a remarkable journey and earned itself a global reputation. McQueens CEO and founder Kally Ellis said, “McQueens Flower School was founded due to incredible demand from people eager to know more about working with flowers the McQueens way. The school has steadily grown throughout the years and I am incredibly proud of our reputation, which has spread throughout the world, and the fantastic team who continue to build the school, welcoming students from all over the globe.”
Vanity Fair Party
In February, Tinsel Town was calling, as it was time for McQueens to wave its floral wand over the Vanity Fair Oscars Party 2018. McQueens have held this privilege for 24 years with this year’s wonderful event hosted by the new Vanity Fair editor-in-chief Radhika Jones. Our talented team filled the sparkling venue with sumptuous varieties including ranunculus and anemones while the main party space was dressed with masses of delphinium, roses and hydrangea with imposing displays on the bars. Gorgeous flowers for a glorious evening!
Russian River Flower School
McQueens Flower School were a tad excited to return to California’s Russian River Flower School in May for a programme of collaborative classes following the huge success of the 2017 workshops. The five-day course saw two incredible schools join forces to create plenty of outstanding floral designs, all inspired by a single wonderful theme: celebration.
As McQueens continues to gain an ever-increasing global audience, we were incredibly privileged to host a pop-up school in Korea throughout the summer and autumn. Longstanding McQueens superstar florist Zibi Zareba and McQueens Flower School tutor extraordinaire Alina Babaletsos led students on an unforgettable flower journey. A particular highlight included the creation of a pink couture floral gown for the Megan Hess exhibition in Seoul – it took haute couture to a higher plane!
September saw our fantastic Flower School Principal Sophie Powell and McQueens all-rounder extraordinaire, Andrea Bassoli head to Mexico City to host a week-long workshop in collaboration with Festival Flores y Jardines. Students not only travelled from across Mexico, but South America to attend the class. Our team was equally enamoured by the city. “The outdoor setting was spectacular,” explained Sophie, “and I loved using local flowers, from scabiosa to hydrangea. Visiting the huge flower market was another memorable experience – I was amazed at the size of flowers. They were out of this world!”
McQueens Heads to New York
A truly exciting chapter to add to the McQueens story is our arrival in New York. We absolutely can’t wait to share our passion for innovation and creativity in one of the world’s most vibrant cities. At the helm is our New York Creative Director, Emily Mathison who takes with her years worth of McQueens experience, having led both McQueens Flower School and the events team. Her unfailing passion for flowers is legendary.
Evening Standard Awards
McQueens took to the stage in November – well, the grand Theatre Royal Drury Lane to be exact. Our stellar events team had the honour of creating the most fabulous Dutch Master style flowers for the Evening Standard Theatre Awards 2018. Highlights included the sumptuous rose, peony and rose hip display that flanked their stunning Three Graces sculpture in the foyer, and the jewel-hued table centres featuring seasonal favourites, anemones and ranunculus certainly turned heads. Last but not least the most dramatic of flower walls was created to provide the ultimate photo opportunity for stage and screen giants alike.